BROOKE EKELUND

DESIGN + PHOTOGRAPHY

SMILE ALL DAY

The Challenge
OLSON hosts a Hackathon event multiple times a year to encourage its employees to team up and create a project using some of the new technologies we have available to us.

We decided to use browser-based Facial and Emotional Recognition technology.

The Solution
We harnessed the technology to create a desktop experience that serves up smile-enducing content to help reverse the effects of SAD. 

The site takes the user through 5 levels of hilarious content and records your reaction as you watch.

At the end of the experience, the site generates a gif of your reaction for you to share on various social media platforms and support the cause.

The Team
Agency - OLSON
Creative Director - Ryan Theisen
Creative Director/Writer - Derek Pletch
Designer/Art Director - Brooke Ekelund
Development - Charley Pugmire & Ross Teichner